By Robert Solomon
A sensible consultant for supplying remarkable customer service
Most advertising humans could declare nice buyer carrier is an elusive, ephemeral pursuit, now not simply characterised by way of an exact ability set or stock of duties; this e-book and its writer argue another way, claiming there are definable, actionable ways to the function, and supply suggestions designed to accomplish greater paintings.
Written through one of many industry's so much an expert customer companies executives, the e-book starts off with a definition, then follows a direction from an preliminary new company win to starting, construction, wasting, then regaining belief with consumers.
It is a strong resource of suggestions for these new to the enterprise, for veterans who are looking to refresh or validate what they comprehend, and for an individual in the midst of the adventure to get well at what they do.
Read Online or Download The Art of Client Service: The Classic Guide, Updated for Today's Marketers and Advertisers PDF
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